Looking to start a finance blog but are not sure how to go about starting one?
Blogging is so popular that a lot of people are aspiring to venture into it. For some reason, blogging remains a dream for some blogger wannabes. Until one takes the first step, owning and managing a blog will remain an aspiration.
Considering the vast potentials that a blog offers, you’ll want to get into it sooner. However, various reasons make aspiring bloggers hesitant to start their blogs.
One big reason is not knowing what information to include in the blog. Some people plan to start a blog covering all fields. However, a lack of information about these blogs brings little or no success.
It is essential to know about the kind of blogging you want to get into before you start. It’s important to know what kind of niche you want to go into and what kind of audience you want to attract and grow.
There are many niches to blog about out there but finance is one of the most popular and profitable blogging niches out there.
So dive into what financial blogging is all about as well as how to start a finance blog if you have knowledge and skills to do so.
What is a Finance Blog?
In general, financial blogging talks about things related to money management, investments, borrowing, and everything related to finance.
This definition is sufficient to give us an insight into what to expect from a financial blog.
Why Should I Start a Finance Blog?
Before I address that question, here are a few things to note.
Having a blog that covers financial issues can be challenging and requires a lot of expertise.
There is a need for in-depth research, and above all, you must have passion.
If you believe you’ll live up to the demands highlighted above, below are a few of the benefits of starting one.
Advantages of Finance Blogs
Boosting Your Financial Expertise
Whether you have a Finance degree or have a passion for starting a finance blog, you will need to research to provide users with great content.
By conducting research, you are also putting yourself in a position to learn more about Finance.
Various Options for Monetizing
Financial blogging rewards you with different monetization methods.
These include securing brand partnerships with unique brands and your ability to sell your products at the best rates.
Money is a vital commodity in life
However, most people have poor money management skills.
Some end up mismanaging their economic priorities.
Your financial blog can help as many people as possible turn their lives around with better financial plans and testimonials.
With valuable content you can provide information that will change people’s lives by helping them make smarter decisions about their finances.
While there are limitless reasons to start a finance blog, you need to check on the best finance blogs.
Top 5 Financial Bloggers
- Paula Pant from the Afford Anything Blog
- Sam Dogen from the Financial Samurai Blog
- Zack from Four Pillar Freedom
- Jim Wang from Wallet Hacks
- Kyle Taylor from The Penny Hoarder
The five personalities above are among the successful financial bloggers.
The first four are included at the top of the Forbes list of “10 personal finance blogs to follow in 2021.”
So, the list of the best finance blogs will come in handy if you’re looking for finance blog inspiration.
From what we have discussed above, I believe we’ve laid a solid foundation to start a finance blog.
Without further ado, here are the steps to set up a financial blog.
7 Steps to Create a Finance Blog
1. Find a Finance Niche
While Finance is a niche on its own, it is one large entity that deserves to be broken or narrowed down.
To avoid stiff competition, you need to narrow down your scope of Finance blogging.
Think about the various subdivisions of Finance.
Find the one you will be comfortable writing about and
that attract the interests of many others.
Moreover, going for a financial niche that you have some knowledge of is a great idea.
Example of finance niches are:
- Family finance
- Retirements, etc.
It is also essential to know that no niche is free from competition.
However, the more you narrow down your scope and audience targeting, the more you eliminate rivals.
Nowadays, micro niches are the goldmines.
Micro niches are blogging niches compacted to cover a specific set of people, places, age groups, etc.
An excellent example of this is when you blog about financial literacy for teenage girls or investment opportunities for dental practitioners.
This way, you are attracting a precise set of people.
Since there are few such blogs, the chances are that you can quickly build a great authority on that.
2. Your Kind of Blog
Having located a suitable niche for your blog, the second thing to do is decide on the type of website you would like to create.
You can break it down into three forms.
The first is a blog where you share tips, advice, or tutorials to readers about Finance.
The second is where you share your financial journey with other people or your economic lifestyle.
The third is the combination of the two.
It is essential to keep this in mind because it will influence your decision to develop a domain name and reflect further in your content style.
3. Have Your Domain Name
, The next step is to secure a domain name for your site.
This stage can slow down someone.
Take your time to finalize your domain name.
As your domain name gives the first impression about your site, you may want to make it a fit for your course.
Here are some tips to take into consideration when searching for the correct domain name:
- Include keywords
- Be concise and precise.
- Let it be memorable
- Don’t use numbers or dashes.
- Keep things unique.
- Choose a brandable name
Don’t forget to always go for a top-level domain extension.
While a .com extension is a perfect choice for most finance websites, you should not be scared to go for other TLDs.
If you find it confusing to find an appropriate domain name, you may want to give domain name generators a try or request suggestions from people.
When you find the right domain name, please choose from countless providers and purchase it.
Some of the best domain name companies in the world are Godaddy and Namecheap.
If someone has already purchased the domain name, you can check if it is still available for flipping, but this will cost you extra.
4. Find a Hosting Provider
Once you have purchased a domain name, the next step is to select a domain hosting service provider.
At this point, we will also talk about your content management system.
Some various CMS include the commonly known WordPress, Wix, Squarespace, and many more.
Most people who blog about Finance host their websites on WordPress, so my recommendation will go to the WordPress CMS.
In addition, don’t hesitate to check out other content management systems, as they all have unique features that might be helpful to you.
below are a few of the things you should consider when you are looking for a hosting provider
- Hosting company reputation and reviews
- Hosting plan or package
- Free trials
- Security features
- Customer support
- Your hosting needs, etc
A poor web hosting provider can affect your blog and users’ experiences.
For that reason, you must choose the right hosting platform.
If you’re wondering about some of the world’s best and most popular web hosting platforms, below are 5 of them.
5. Set Up Your Finance Blog
Now that you’ve got a domain name for your blog, secured a hosting plan as well, it is time to set things up.
First, you need to point your domain name to your host.
Next, it’s time to install your CMS.
If you opt for WordPress, then I’ll call it WordPress installation.
Once you are through with the installation, log into your WordPress dashboard.
Next, do the necessary website design, or install a WordPress theme that you find appealing to your blog.
Below are some things you should consider about your site design.
- Easy to read fonts
- Widgets and navigation bar
- Add header icons, categories, and others.
You can also take advantage of various WordPress plugins to make blogging more fun, easier, and inspiring for you.
6. Publish Your First Blog Post
It’s now time to publish your first blog to the whole world.
Before the publishing stage, make sure you have thoroughly researched what you want to log about.
Some people prefer to start by researching keywords before writing their blog posts.
Others prefer to do it at the end.
So, whichever method you think would work for you, go for it.
When done, you should add some photos to your blog post before hitting the publish button.
You should avoid using copyrighted images on your site.
For copyright-free photos, check their policies and what information you are supposed to get from them.
You can also create images for your blog by taking advantage of free tools like Canva.
Once you have finished working on the document, press the publish button, and there you go, publishing your first blog post.
7. Promote Your Blog
Following the publication of your first blog post, you may notice that no blog view is associated.
Please don’t be scared.
You’ll have to go on the lookout for traffic in various places.
That means you’re to share your post on social media platforms, online forums, and other sites.
To promote your blog, you’ll need to invest in things such as search engine optimization, email marketing, social media marketing, content marketing, and more.
Your blog will gradually expand into something you will treasure with exemplary efforts, investment, tools, and dedication.
A financial blog can be hard to set because of a cant-do spirit,
However, with the right mindset and action, the chances are that you will enjoy the journey even more.
Whether you’ve already launched your finance blog or planning to launch one, the above seven steps can you start a Financial blog.
Your purpose in starting a blog may vary from another person,s but consistency, patience, and hard work are three qualities that keep bloggers in a thriving and result-driven community.
This information is for those who plan to start a blog about finance shortly, already have one, or considering switching their niche.